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Brand kit

Our mark is an M laid in those brick courses. Its valley steps down like the stairs of the city's Great Bath, and the bead resting in it is carnelian, the red stone its craftsmen traded as far as Mesopotamia.

Logo

128px
64px
40px
24px
16px

The icon stays legible down to 16px. Keep clear space around it equal to the width of one brick, a tenth of the tile.

Files

Colour

Each colour is named for a material found at Mohenjo-daro: the fired white stone of its seals, the river, its blue-green glazed faience, its carnelian beads and its gold.

  • Indus ink

    #0C2B26

    Text, logo tile, dark surfaces

  • Faience

    #0D7A69

    Buttons, links, active states

  • Carnelian

    #C6401F

    The bead. Used sparingly

  • Steatite

    #F3F5F1

    Page background, logo letter

  • Gold

    #946A14

    Notices and pay-as-you-go

Type

Funnel Display

Headlines and numbers.

Funnel Sans

Body text and the interface.

نوٹو نستعلیق

Noto Nastaliq Urdu for Urdu and Punjabi; Noto Naskh Arabic for Sindhi and Pashto.